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H.E.R becomes New Global Brand Ambassador for L’Oréal Paris.

H.E.R officially joins the L’Oréal Paris family as she becomes its new global brand ambassador bluebloodz.com has learned.

H.E.R Born Gabriella Sarmiento Wilson, Is a 24-year-old Rhythm & Blues singer — well known for her signature look – a pair of sunglasses and long curly hair. She has made waves in the entertainment industry as one of the most versatile talents during her rise to quick success.

H.E.R in her official statement said

When I use my voice, I need to stand 100 percent with what I represent,” H.E.R. said in a statement about her new ambassadorship. “So, I’m beyond happy to join L’Oréal Paris, and to add my voice to this sisterhood representing the diversity of beauty on this plant, with the message for every girl to know her worth deep in her heart.”

Like so many women, @LorealParis is a brand I’ve known since I was a young girl, not just for their products (which I really do use!) but also for their beautiful mantra, ‘Because I’m Worth It,’” she added on Instagram. “That powerful statement is just as relevant today as it was when introduced to the world 40 years ago. I can’t wait to be part of helping to shape what it means for the next generation of women to feel #worthit.”

In terms of her beauty regimen, H.E.R. shared her favorite L’Oréal products in a recent interview with Vogue. According to the “Best Part” songstress, she goes for the brand’s Elvive Dream Lengths Curls line for her legendary tresses — particularly the Micellar Shampoo and Dreamy Curls Cream leave-in conditioner. But When it comes to skincare, she picks  “a good moisturizer” with hyaluronic acid in it and the L’Oréal Revitalift Derm Intensives serum.

H.E.R. also disclosed that she loves to keep things simple and boosting her natural beauty with L’Oréal’s True Match Foundation and Voluminous Million Lashes mascara — if she doesn’t have her lashes done — for an everyday beat.


L’Oréal Paris family have since began posting some great content on its Instagram account featuring their newest global ambassador.

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