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BLUE UPDATE

Beyonce Debuts New Whiskey Brand “Sir Davis”.

Beyonce Knowles-Carter named her new bourbon line after her 7-year-old child Sir Carter. The pop artist sent off the new bourbon line with Moët Hennessy.

Beyonce, 42, named the dark alcohol brand “Sir Davis,” after her child, Sir, and her incredible granddad whose first name was Davis.

The mother of-3 shared a fix of herself holding a glass of bourbon in an Instagram post on Tuesday. She subtitled the post with verses from her 2024 song ;

“Bodyguard,” “Davis in my bones.” She also provided a link to the dark liquor brand’s website sirdavis.com.

Beyonce’s fans can pre-request a 750ml container of Sir Davis for $89.99 on the site.

Beyonce wrote a letter to her late incredible granddad on the site.

She writes, “I feel you in the landscapes. Your laughter rolling in the rye. What songs did you sing? What gaps did you fill? Great-grandfather, did you dream of me? Your legacy is a force that drives me. For you, I raise my glass to legacy.”

Beyonce and hubby Jay Z welcomed Sir and his fraternal twin sister, Rumi, in June 2017.

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