Disney has allegedly kicked out its chairman of General Entertainment content Peter Rice for not fitting properly into its corporate culture.
Peter Rice according to reports was solely responsible for all of Disney’s original Entertainment and News programmes across its streaming platforms, cable and broadcasting networks.
Moreso, Under his Watch the Disney General Entertainment developed, produced and marketed over 4,500 hours of programming annually across more than 300 entertainment and news programs.
Meanwhile, it has been exposed that Disney’s termination of appointment move on Price was totally due to business and strategy related and not based on personal behaviour as earlier claimed.
Peter who was blindsided throughout this decision joined Disney during the acquisition of 21st Century Fox’s television and film assets in 2019. He had previously functioned in the capacity of president of 21st Century Fox and chairman and CEO of Fox Networks Group. He began his career in the marketing department at Twentieth [20th ] Century Fox in 1989.
Peter Rice will be replaced by Walt Disney’s TV Chairman Dana Walden.