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Liu Yifei and Richard Yu: Are the Rumors True in 2025?

Mainland Chinese star Liu Yifei, aged 37, along with Huawei executive Richard Yu Chengdong, 55, have refuted claims of a romantic affair, following rampant speculation ignited by their recent digital exchanges.



The chatter started when Yu, Huawei’s Executive Director and Chairman of the Consumer Business Group, shared a video on his personal Weibo account on March 8, celebrating International Women’s Day. The clip showcased a ‘yellow rose car’ inspired by the Luxeed i R7, a model under the Huawei brand.

The mention of yellow roses quickly garnered attention due to its link with Liu Yifei, who has experienced a resurgence in fame for her portrayal of ‘Huang Yimei’ in The Tale of Rose. Liu responded to Yu’s post with a ‘like,’ leading netizens to connect the dots between the two.

The actress had earlier shared pictures of yellow roses on her Weibo account, amplifying the speculation.

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In his caption, Yu expressed: ‘A vehicle owner adorned the Luxeed i R7 with roses. It felt incredibly warm and romantic. I have prepared a gift for everyone—wishing you all a ‘rose’ filled with joy and ‘rosy’ energies.’

Adding to the mystery, Liu and Yu have apparently followed each other on Weibo, and their interactions have sparked rumors of a covert romance. The topic trended widely online, with many guessing at the nature of their relationship.

On March 11, Yu addressed the rumors, denying any romantic link with Liu. In a statement to Chinese media outlet Titanium Media, he clarified, ‘I’ve never even met her.’ Meanwhile, sources indicate that Liu might become a brand ambassador for Huawei’s Luxeed cars, which could clarify their public engagements. However, this potential partnership has yet to be officially confirmed.

Liu, often dubbed the ‘Fairy Sister’ for her elegant public persona, has kept her personal life quite private. Her only publicly acknowledged relationship was with South Korean actor Song Seung-heon.

Liu’s reputation has largely remained untarnished by scandals, making the recent rumors particularly significant.

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